The Google Pixel 10 Has Launched: Prices, Features, and Plans

Alex Choros

Updated 04 September 2025

Google's new devices for the Pixel 10 series.
Image: Google

Contents

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Pixel 10 series prices
Pixel 10 series hardware and specs
AI and the Pixel 10 family

After many leaks and teases, Google has finally revealed the Pixel 10 family. The Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL hit shelves on August 28, while the Pixel 10 Pro Fold is coming on October 9.

Despite global economic uncertainty that has seen electronics manufacturers increase prices, Google has kept Pixel 10 pricing in line with last year's models—and that's not taking into account any price drops or deals for the Pixel lineup.

The latest Pixels continue Google's emphasis on AI features, including contextually aware "Magic Cue," which can inject relevant content into other apps. Bringing up a flight booking from your inbox while you're making a call to the airline, for example.

Before we go into the full details, the starting price for a Pixel 10 is still $799 for a 128GB model. The Pixel 10 Pro starts at $999 for a 128GB model, while the Pixel 10 Pro XL starts at $1,199 for a 256GB model. Lastly, the Pixel 10 Pro Fold has its $1,799 starting price. Check the table below for more storage and price options across the Pixel 10 lineup.

Google Pixel 10 series: Prices

	Storage	Price
Pixel 10	128GB 256GB	$799 $899
Pixel 10 Pro	128GB 256GB 512GB 1 TB	$999 $1,099 $1,219 $1,449
Pixel 10 Pro XL	256GB 512GB 1TB	$1,199 $1,319 $1,549
Pixel 10 Pro Fold	256GB 512GB 1TB	$1,799 $1,919 $2,149

T-Mobile	T-Mobile Essentials Saver Unlimited Unlimited 5G & 4G LTE with 50GB of Premium Data T-Mobile 5G Network in select areas with compatible devices Unlimited mobile hotspot data Installments (24 mos) Deal: Get up to $1000 off w/ port-in on eligible plan (OR Up to $800 off on other plans) OR $1000 off w/ trade-in on SELECT plan OR (Up to $800 off w/ trade on other plans) + FREE Google Pixel Buds 2a $50.00/mo with Auto-Pay - Taxes & Fees NOT included View Plan	$50.00/mo with Auto-Pay - Taxes & Fees NOT included	View Plan
Verizon	Verizon Unlimited Welcome Unlimited 5G speeds Verizon 5G Network in select areas with compatible devices No mobile hotspot data Outright Deal: Get a FREE Samsung Galaxy Tab S10 FE & Pixel Watch 4 with new line activation on any plan + $200 VZ gift card + $10 off this plan $55.00/mo + Taxes & Fees. Price includes AutoPay & Paperless discount. + $839.99 Upfront View Plan	$55.00/mo + Taxes & Fees. Price includes AutoPay & Paperless discount. + $839.99 Upfront	View Plan
AT&T	AT&T Premium 2.0℠ Unlimited 4G LTE/5G data AT&T 5G Network in select areas with compatible devices 100GB mobile hotspot data Outright Deal: Get $200 in 36 monthly bill credits with online phone purchase required or bring your own device and activate a new line on eligible Unlimited plan OR Up to $800 Visa Reward $90.00/mo + $884.99 Upfront View Plan	$90.00/mo + $884.99 Upfront	View Plan
Visible	Visible $25 Visible Plan Unlimited 4G LTE/5G data Verizon 5G Network in select areas with compatible devices Unlimited mobile hotspot data Outright $25.00/mo Taxes & Fees included + $799 Upfront View Plan	$25.00/mo Taxes & Fees included + $799 Upfront	View Plan
Consumer Cellular	Consumer Cellular Unlimited for Ages 50+ Plan Unlimited 4G LTE/5G data Available on 2 Major 5G Nationwide networks in select areas with compatible devices Unlimited mobile hotspot data Outright Deal: Get $400 off this phone outright + Up to $700 credit with eligible device trade-in $35.00/mo + $399 Upfront View Plan	$35.00/mo + $399 Upfront	View Plan

Pixel 10 hardware and specs

Pixel 10 in use — The Pixel 10 series comes with some fresh hardware across the board.
Image: Google

On the hardware front, all four phones are powered by the new Tensor G5 processor, which Google says has its most significant increase in performance yet. The Pixel 10 has a zoom lens for the first time, the Pixel 10 Pro Fold has the highest IP rating of any foldable to date, and every device benefits from MagSafe-like "Pixelsnap" wireless charging.

Here's a complete rundown of how the Pixel 10 family compare in terms of hardware:

Pixel 10 series hardware compared

	Pixel 10	Pixel 10 Pro	Pixel 10 Pro XL	Pixel 10 Pro Fold
Display	6.3-inch Actua	6.3-inch Super Actua	6.3-inch Super Actua	6.4-inch Actua / 8-inch Super Actua
Resolution	1080p+	1280p+	1344p+	1080p+ / 2076p+
Refresh Rate	60Hz–120Hz	1Hz–120Hz	1Hz–120Hz	60Hz–120Hz / 1Hz–120Hz
Rear Cameras	48MP + 13MP + 10.8MP	50MP + 48MP + 48MP	50MP + 48MP + 48MP	48MP + 10.5MP + 10.8MP
Front Camera	10.5MP	42MP	42MP	10MP + 10MP
Processor	Tensor G5	Tensor G5	Tensor G5	Tensor G5
Storage	128GB–256GB	128GB–1TB	256GB–1TB	256GB–1TB
Battery	4,970mAh	4,870mAh	5,200mAh	5,015mAh
RAM	12GB	16GB	16GB	16GB
Screen Protection	Gorilla Glass Victus 2	Gorilla Glass Victus 2	Gorilla Glass Victus 2	Gorilla Glass Victus 2
Thermometer	No	Yes	Yes/td>	No
Wireless Charging	Qi2	Qi2	Qi2.2	Qi2
Price	$799	$999	$1,199	$1,799
	See plans & prices	See plans & prices	See plans & prices	See plans & prices

There are a couple of hardware changes across the entire Pixel 10 family. To start, every new device is powered by Google's in-house Tensor G5 chipset. While Google has historically not made a big deal about performance increases or "speeds and feeds," this year it's boasting that the CPU is 34% faster. The chipset also has a new Image Signal Processor for improved image and video quality.

All Pixel 10 devices now feature Qi2 wireless charging, which Google is calling Pixelsnap. Similar to iPhone's MagSafe, the technology enables magnetic wireless charging, as well as other accessories like grips and stands. Notably, the Pixel 10 phones will work with MagSafe accessories. The Pixel 10 Pro XL has the 25W wireless charging speeds, making it the fastest of the bunch. The other three phones max out at 15W. On a related note, every Pixel 10 also has a slightly larger battery than its predecessor.

And lastly, all Pixel 10 devices have Gorilla Glass Victus 2 on the front and back, an IP68 water-resistance rating, and will receive seven years of major operating system and security updates. This is unchanged from last year's models, other than in the case of the Pixel 10 Pro Fold. While the Pixel 9 Pro Fold had an IPX8 rating, the Pixel 10 Pro Fold improves this to IP68. This means the Pixel 10 Pro Fold is also dust resistant, marking the first time we've seen this spec on a foldable phone.

When it comes to the individual phones, the standard Pixel 10's key change is a new camera setup. The Pixel 10 is the first "entry-level" Pixel phone to get three rear-facing cameras. These include a 48MP primary lens, a 13MP ultra-wide lens, and a 10.8MP 5x zoom lens. The primary lens and ultra-wide on paper seem like a downgrade from the 50MP and 48MP lenses on last year's Pixel 9, but we'll need to test the phones to see how performance actually compares.

Pixel 10 in hand — The Pixel 10 is the first base model to get three rear-facing cameras.
Image: Google

The main change unique to the Pixel 10 Pro and Pixel 10 Pro XL is a brighter, more power-efficient display. Cameras are unchanged from last year. These include a 50MP primary lens, a 48MP ultra-wide lens, and a 48MP 5x zoom lens. The Pixel 10 Pro XL also benefits from revamped speakers, promising more powerful bass and stereo audio.

Last but not least is the Pixel 10 Pro Fold. Google says it has entirely re-engineered the phone's hinge to make it more durable. Similarly, the internal display has been reinforced with "anti-impact films" to give the Pixel 10 Pro Fold a better chance of surviving drops. The external display is a little larger at 6.4-inch, but the internal display is still an 8-inch panel. As with the other Pixel 10 Pro models, cameras are unchanged on the Fold. You still get a 48MP primary lens, a 10.5MP ultra-wide, and a 10.8MP 5x zoom lens.

When it comes to colors, the Pixel 10 is available in Frost, Obsidian, Lemongrass, and Indigo. The Pixel 10 Pro and Pixel 10 Pro XL are available in a choice of Obsidian, Porcelain, Jade, or Moonstone. And the Pixel 10 Pro Fold is available in Jade or Moonstone.

AI features of the Pixel 10 series

On the AI front, there are naturally a few new features.

These are available across the entire Pixel 10 family and include the following:

Magic Cue: Magic Cue proactively surfaces contextual information across apps on your Pixel. For example, if you're calling an airline, Magic Cue can bring up your flight details in the phone app as you place the call. Or if you're replying to a friend asking about a planned dinner, Magic Cue can pull the reservation details if you're the one who made the booking.
Daily Hub: Daily Hub is a new briefing pane, similar to Samsung's Now Brief, that pulls info about your day in one place.
Take a Message: If you miss or decline a phone call, this feature will give you real-time transcripts from the call, and suggest next steps.
Live Translate: Like recent Samsung flagships such as the Galaxy S25 family, the Pixel 10 family can automatically translate between languages in phone calls. Google's twist on this is that the translation will be read in the caller's voice, rather than a generic robot voice.
Camera Coach: Camera Coach offers suggestions for shot composition when taking photos
Auto Best Take: Building on Best Take from past models, Auto Best combines similar group photos into one for a result where everyone is looking at the camera.

Alex Choros

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Alex Choros is the Managing Editor of WhistleOut Australia and an award-winning journalist. He's been writing about consumer technology for over a decade and is an expert on the Australian telco sector, to the point where he knows far too many phone and internet plans by heart. In addition to leading the WhistleOut editorial team, Alex is responsible for ruining the office Sonos with his troubled taste in music.

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